Advertising Archives - Bryan Osuszek

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The Brand Ladder Up and Down

February 28, 2025

5 min read

The White Lotus Luxury Brand Strategy

February 27, 2025

7 min read

Sustaining a Brand Position: How Coca-Cola Refreshed Every Generation

February 26, 2025

16 min read

Abstract black-and-white illustration representing marketing to AI shopping assistants, featuring a glowing vortex pulling data streams toward it, while a human figure stands observing.

Marketing to AI Shopping Assistants

February 17, 2025

3 min read

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A black-and-white illustration of two football players in helmets facing off on the field, with a stadium full of fans in the background, symbolizing the intensity of the Super Bowl.

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The Best Super Bowl Ads of 2025

The Super Bowl’s commercial breaks are their own cultural phenomenon. A 30-second spot can generate as much buzz…

February 9, 2025

5 min read

A detailed black-and-white illustration of a sea lion perched on rocky terrain, gazing upward and vocalizing under the light of a full moon.

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Seal Flips “Kiss From a Rose” Into A Surreal Super Bowl Ad For Mountain Dew

February 8, 2025